Copywriting Services

I’ve written for a wide range of sectors, adapting my copywriting service style, tone and messaging to suit each audience.

Whatever your industry, I take the time to understand its nuances and your specific goals, creating clear, effective copy that supports both.

Below, you’ll find a selection of the sectors I’ve worked with. I also take on projects outside these areas, adapting quickly to new industries and audiences.

Lorna Freelance Copywriter

Digital Technology and Communications

I’ve supported leading brands across the digital technology and communications sector, writing clear, engaging content for complex products and services. From satellite connectivity and network infrastructure to cybersecurity, SaaS platforms and emerging technologies such as AI, I turn specialist technical detail into messaging that resonates with any audience.

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attributes of a marketing, sales and PR mix

Marketing, Sales and PR

I work closely with marketing, sales and PR teams to deliver creative, insight-led content that strengthens messaging and supports campaign goals. My experience includes long-term partnerships with digital marketing agencies and PR firms, producing everything from website copy and whitepapers to press releases, case studies and social media campaigns.

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Travel, Tourism and Events

I create memorable, story-driven travel and events content that brings places and experiences to life. My work spans blogs, guides, promotional copy and press materials for brands looking to inform, inspire and connect with their audience.

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Home, Lifestyle and Wellbeing

I write content for home, lifestyle and wellbeing brands that helps audiences discover, understand and feel confident in the products or services offered. My work includes blogs, guides, product storytelling and promotional copy shaped to feel authentic and relatable.

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Business, Property and Finance

I create high-quality, effective content for business, property and finance brands, helping them explain detailed or specialised information with clarity. From blogs and reports to website copy, social content and email campaigns, my copywriting services build authority and strengthens audience trust.

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Manufacturing and Construction

I support manufacturing and construction businesses with content that translates complex processes and products into clear, confident messaging. My copywriting services include website copy, blogs, product explanations and press materials, where I help brands demonstrate their expertise and connect with their audience.

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Let's talk about your project

Whether you’re looking for quick-turnaround content powered by AI or a more strategic partner to guide the bigger picture, I offer flexible support that combines efficiency with creativity and editorial care.

From AI-assisted content refined by expert human editing to fully bespoke writing and hands-on content planning, I’ll help you deliver content that’s aligned with your goals and delivers results for your business.

If you’re ready to strike the right balance between speed, quality and strategy, drop me a message below and let’s set up a time to chat.